You need a motor oil that makes the grade. Coolant that can
take the heat. Grease that can handle the pressure.
And a partner you can count on.
After 150 years, we get it.
Recall Awareness Program
At Valvoline, consumer safety is our top priority. To help keep our roads safe, we notify Valvoline Instant Oil Change™ consumers of open recalls and refer them to our trusted dealership partners. Dealerships like yours benefit by gaining access to new customers and performing additional services, which grows revenue and the potential for new car sales.
Over $2 million in revenue has been driven to Valvoline dealership partners through the Recall Awareness Program!
Valvoline’s Dealership Loyalty program is designed to help you target “at-risk” customers and keep them coming back to you for products and maintenance services. At risk consumers are customers who have:
The Dealership Loyalty Program makes increasing your customer retention as easy as uploading a spreadsheet to the Valvoline DASH system. Once we receive your file, Valvoline will take it from there and send an email directly to the customer with program and coupon information. Once the customer signs up, they will receive a total of 4 $10 coupons that can be used over a two year period at your dealership. When the customer visits, they use their coupon and upload a photo of their invoice to their account to get the next coupon in the series. Customers can also turn on notifications on their smart phones to receive reminders and text messages when they are near your dealership. You can also track enrollments on your DASH account to see how many customers have claimed their coupons. The best part of the Dealership Loyalty program is that you get reimbursed, while also helping your customers save.
Valvoline Performance Rewards recognize and celebrate achievement — and making dealership jobs fun. Our Sticker Bucks and Vspiff programs are also proven to grow sales.
The Valvoline Sticker Bucks program motivates technicians to recommend and utilize various Valvoline Professional Series products while performing vehicle services. Each eligible VPS product will include a sticker worth $1 that the technician can collect as each service is administered, and then redeem with a Valvoline representative. The incentive is paid by Valvoline and funds are loaded onto a Visa debit card, which can be reused with each Sticker Bucks redemption. Technicians can use the card as they normally would to make everyday purchases or even use it at an ATM to withdraw cash from their account.
Vspiff is an incentive for service writers to encourage them to offer services. The value of the incentive is determined by your dealership and loaded onto a VISA debit card by Valvoline. Valvoline administers the Vspiff program from start to finish, leaving you time to focus on increasing sales and taking care of your customers.
Utilizing Valvoline Performance Rewards programs is a great way to increase your dealership’s revenue while providing your team with great incentives! For information on how to get started, submit your dealership information at the bottom of this page or call us at 1-800-TEAM-VAL.
Advanced Bay Box
Valvoline understands the challenges of ever-evolving OEM specs. We’re the partner delivering innovative solutions and fresh thinking — only Valvoline’s Advanced Bay Box oil change system is designed to make oil changes easier, faster and more cost effective. This revolutionary design features an advanced rack that is completely customizable for service bays of any size and shape. Setup is simple, requiring just one tool, and the rack maximizes space by holding up to eight products in the same footprint as a 55-gallon drum. You’ll enjoy a cleaner operation with a spigot and integrated funnel that ensure precision pours with fewer drips. Valvoline’s system gives you less waste with a patented octa-box design that evacuates more oil per box, reducing fluid waste and oil change costs. The vision-strip clearly shows when a new box is needed and simple breakdown allows for quicker disposal when the box is empty. Get Valvoline’s Advanced Bay Box and see your dealership run at peak performance.
DASH is a centralized hub for all of your digital interactions with Valvoline. It offers an intuitive, easy-to-navigate experience so you can quickly locate the information you need.
Valvoline understands the importance of building a loyal customer base. That’s why we created Valvoline DRIVES. By playing Valvoline DRIVES online or on a mobile device, customers can win discounts on premium Valvoline oil changes and more! The concept is simple and there are two ways to plays. The first way a customer can play is through a custom URL or promo code that you can post on your social media site or via email marketing. The customer clicks the link, registers and plays the game. Once they play the game they will receive a discount to use on their next Valvoline premium oil service. The second way to play is through a peel off game card. Once your customer receives a Valvoline service at your shop, hand them a DRIVES game card with their receipt. From there, they peel the game card tab and receive a discount that they can use on their NEXT visit to your shop. The game cards and promo codes are uniquely programmed to your location, so the discounts customers receive are only valid at your store. This way, every customer can Play and Save and you can gain additional revenue from Valvoline premium oil changes. Plus, Valvoline makes it easy by providing you with point-of-sale materials, print marketing support and a custom URL and promo code to share via social media to drive traffic to your store. Want to get started and enrolled in DRIVES? Submit your shop information at the bottom of this page or call us at 1-800-TEAM-VAL.
Our award-winning Call Center has a dedicated team of agents trained and ready to get your business back to its full potential. Depending on your business model and specific needs, the Valvoline Support Center can assist your operation in the following areas:
Inbound Calling Services – With Inbound Calling Services, our agents act as an extended part of your team by answering your service-focused telephone calls. Allow your team to concentrate on in-store activities by letting our team handle:
Outbound Calling Services – Drive customer retention and tap into incremental growth opportunities with our team of inside sales experts. Outbound campaigns can be time-consuming for your internal person, which is why Valvoline will execute them for you. Below are a few examples of our services:
SPARK delivers everything your dealership needs to grow sales without adding work in the garage. The SPARK program gives you a competitive advantage backed by in-depth marketing research on how consumers shop for maintenance service packages. Take advantage of SPARK’s optimized product bundles, menu design, messaging, and pricing strategy based on proven results. Valvoline gives you the training, support and hands-on expertise you need to sell more premium products with less effort.
SPARK boosts revenue by giving your customers an efficient way to make choices. The SPARK presentation is proven to increase customer motivation to buy premium products by over 60%. It also fuels your business goals by letting you choose the option that works best for your dealership. Selling more premium products is a win-win because your customers get enhanced engine protection and you get increased sales.
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When you partner with Valvoline, you’re getting more than just motor oil. You’re getting access to fully-funded marketing programs that drive traffic and increase average sales without busting your bottom line.
The Valvoline Support Center is a dedicated lifeline that enables businesses like yours to do more of what you do best — provide outstanding service — and compete less with phone calls and email inquiries. Call it The Ultimate Outsource.
By finding a vendor you can truly partner with – one that provides a scope of products which increase your average ticket, fully funds marketing programs and hands you the keys to quality staff recruitment, training and retention playbooks – your shop’s bottom line can increase exponentially.
Request a callback to learn about our spread guarantee and earn 20% back on your first order*
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*Offer only valid on Valvoline Branded products for direct sold-to accounts who have not placed an order within the last 12 months. Savings is equal to 20% of first order value before taxes. Savings will be automatically applied as an account credit to the customer’s next order. Make qualifying purchase between 05/01/21-11/01/21. Offer not combinable with other offers. Void where prohibited or restricted by law. Offer subject to withdrawal.